WSJ declares Carmel as 'Internet's Favorite Small City'

The Wall Street Journal recently published an article dubbing Carmel as 'The Internet's Favorite Small City'. The article features interviews with three families who relocated to Carmel from Los Angeles and Austin, highlighting the city's appeal and its various factors that attracted them to make the move.

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Carmel's Charm Attracts New Arrivals

The article, published by The Wall Street Journal at 9 p.m. on Wednesday, focuses on the experiences of three families who decided to move to Carmel from Los Angeles and Austin. While their initial motivation was influenced by the city's frequent appearances on 'Best Places to Live' lists, they ultimately made the decision to relocate due to Carmel's aesthetics, high-ranked school district, and walkable downtown area.

Carmel High School, renowned for its exceptional offerings, has garnered attention on TikTok with viral videos showcasing its impressive facilities. The city's captivating transformation, led by Mayor Jim Brainard, has witnessed explosive population growth and redevelopment.

One key factor that attracted the families interviewed was the relative affordability of Carmel. Compared to their previous cities, Carmel offers lower taxes and more favorable real estate prices. For example, one family purchased a property in Carmel for under $2 million, which was almost half a million dollars less than the price of their Austin home.

Etta Walters' Astonishing Return to Carmel

Etta Walters, who recently moved back to Carmel after leaving Indianapolis in 2006, expressed her amazement at the city's remarkable transformation. She was astounded by the addition of roundabouts, numerous restaurants, exceptional schools, and an abundance of vibrant flowers throughout the area.

"I was like 'Oh my gosh this place is insane.' There's roundabouts, restaurants, good schools, and flowers everywhere," she enthusiastically shared with The Wall Street Journal.

Carmel's allure has captivated many, with its dynamic growth and appealing attributes contributing to its rising popularity among residents and visitors alike.

Journal Recognizes Carmel's Affordability and Charm

The Wall Street Journal article emphasizes Carmel's desirability as 'The Internet's Favorite Small City', praising both its affordability and charm. The enticing combination of lower taxes and more reasonable real estate prices compared to other major cities entices many individuals and families to make Carmel their new home.

The city's consistent recognition on 'Best Places to Live' lists serves as an initial attraction for potential residents, while its attractive aesthetics, highly-regarded school district, and walkable downtown area solidify the decision for many to relocate to Carmel.

Carmel continues to evolve and flourish under the guidance of Mayor Jim Brainard, who has played a pivotal role in its transformation into a thriving and beloved small city.